A better tomorrow
starts with now

We’re the non-bank helping Australians reach their potential through Personal and Auto Loans designed for today.

A better
tomorrow starts
with now

We’re the non-bank helping Australians reach their potential through Personal and Auto Loans designed for today.

2013

founded

$4bn+

settled loans

150k+

satisfied customers

55+

awards and nominations
OUR SKILLS

We help people achieve their goals and improve their quality of life.


We combine innovative technology with a human touch to provide personalised service to each and every customer.

Product-driven innovation

We have a long-standing history of being at the forefront of consumer loan product innovation to create new value for consumers.

Strong risk management

We take our responsible lending obligations seriously and have developed a proprietary credit assessment process.

Leading technology platform

Our lending platform leverages data and advanced technology to provide integrated partner solutions and seamless customer journeys.

Customer service excellence

Our team of award-winning experts support customers throughout their journey from application to settlement and beyond.

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SKILLS THAT DRIVE CHANGE

Transforming possibilities into solutions

Transformative solutions that redefine possibilities in today’s dynamic landscape.

customer first

Customer-first approach

Our +79 NPS highlights our commitment to customer satisfaction. With a customer-centric team and 55+ industry awards and nominations, we consistently deliver exceptional service.

Embedded

Embedded experience

Easily integrate our personal loan solution with your brand using our robust API and market-leading technology. Customise the look, feel, and language to match your identity.

AI driven risk platform

AI-driven risk platform

Our proprietary risk scoring framework leverages advanced machine learning and analytics to deliver more accurate individual risk assessments beyond credit scores.

Security and Compliance

Security & Compliance

We prioritise data protection and cybersecurity, ensuring compliance with regulations and responsible lending practices.

INNOVATION & GROWTH

“As a mid-market-focused credit specialist, we are transforming the way consumers access and manage credit. By leveraging cutting-edge technology, AI-driven insights, and continuous innovation, we deliver smarter, more personalised financial solutions.”

“We’re a mid-market focused credit specialist revolutionising the finance market by offering customer focused solutions through sophisticated technology, AI, and ongoing innovation.”

Richard Blumberg – Founder & Executive Chairman
EXPANDING REACH

Distribution channels

Our distribution channels provide unparalleled reach across the Personal and Auto Loan industries.

Direct

Direct

Our direct to consumer channel engages our target market via our NOW Finance brand and offers a market leading fully digital experience.

Intermediated

Intermediated

With over 9k accredited brokers and partnerships with all major aggregator groups, our intermediated channel provides significant distribution footprint for our Auto and Personal Loan products.

White Label

White Label

Enabled through our fully configurable technology stack, our white label partnerships provide unique distribution opportunities with partner brands such as Pepper Money.

Leadership

The team leading us forward

Our board and executive leadership teams are made up of experienced and passionate professionals who are committed to driving success

Leadership

ISO 27001

Certified

ISO 27001 is an internationally recognised standard for information security management. This certification validates that our systems, policies, and practices meet strict requirements for safeguarding personal information, ensuring confidentiality and integrity at every stage.
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AFIA Finance Industry Code of

Practice

Accredited

Our commitment to responsible lending, transparency, fairness and positive customer outcomes.
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reviews & awards
Back a winning team

We’ve been recognised by Australia’s leading
comparison sites and industry experts.

Become a partner

We are actively building a robust network of partners and we welcome you to connect with us to explore exciting collaborative opportunities.

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