Our Story
Our Story
NOW Finance has grown quickly to become an institutional grade fintech, using sophisticated data and AI capabilities to provide personalised loans that help our customers improve their lives, achieve their goals and maintain financial control.
It’s simple and personal.
That’s the power of NOW.
October 2013
Launched with a market leading unsecured personal loan product.
December 2014
Established Bendigo and Adelaide Bank funding facility.
May 2016
Secured personal loan product launches.
May 2016
Major product development increasing loan term to 7 years and amounts up to $40k unsecured and $50k secured.
June 2016
Risk based pricing introduced.
June 2018
Established second funding warehouse and master trust structure with NAB.
May 2018
Early adoption of Consumer Credit Reporting.
May 2019
Joint loan product introduced.
September 2019
Successfully completed first publicly rated securitisation program.
November 2019
Launched white label personal loan product for Pepper Money and completed acquisition of Pepper Money personal loan book.
September 2020
Launched market first dynamic pricing tool.
November 2020
Launched industry first no fee personal loan products.

We’re about providing customers a personal level of service.
NOW Finance Group is an Australian owned company based in Melbourne with offices in Sydney, Brisbane and Perth. We are focused on delivering the right personal loan and outstanding service to consumers all over Australia.
We understand our customers are looking for an efficient and hassle-free solution to their personal finance needs. That’s why our customers have an Australia-based personal loan advisor helping them through the application process and throughout the term of their loan.